NOWA
Technical Sales & Service
International Sales & Marketing Manager – Excavators (F/M/D)
For our Client, an international manufacturer of construction machinery and heavy equipment, we are looking for an experienced sales professional who will be responsible for developing the excavator business across the Finnish market.
This role is aimed at a commercially driven professional with a strong understanding of construction equipment, particularly excavators and compact machinery, who knows the local market and can build long-term relationships with dealers, rental companies, contractors and end users. The position offers a high level of autonomy and the opportunity to directly influence market development, customer acquisition and the growth of the brand’s presence in Finland.
Responsibilities:
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Develop sales of excavators across the Finnish market, with particular focus on mini and compact excavators used in construction, infrastructure, utilities, landscaping and rental applications.
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Identify and acquire new customers while developing long-term relationships with dealers, rental companies, construction contractors, infrastructure companies and other professional equipment users.
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Manage the full sales cycle, from identifying customer needs and presenting suitable machinery solutions through commercial negotiations to contract closure.
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Develop and execute market growth plans, identify new business opportunities and monitor customer demand, competitor activities and trends within the construction equipment sector.
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Cooperate closely with dealers, distributors, service teams and internal stakeholders to strengthen market coverage and ensure effective customer support.
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Represent the company at customer meetings, trade fairs, demonstrations and industry events while maintaining sales forecasts, pipeline reports and CRM data.
Requirements:
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At least 5 years of experience in B2B sales, Key Account Management or Business Development within construction machinery, excavators, earthmoving equipment or a closely related sector.
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Strong product and market knowledge of excavators, preferably including mini and compact models, their applications and the needs of professional equipment users.
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Good understanding of the Finnish construction equipment market and proven ability to build relationships with dealers, rental companies, contractors and end customers.
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Fluency in Finnish and English, enabling effective customer negotiations and cooperation within an international organization.
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Strong commercial awareness, negotiation skills, independence and a results-oriented approach; an existing industry network in Finland will be a strong advantage.
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Valid driving licence, willingness to travel regularly throughout Finland and experience working with CRM systems.
We Offer:
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A highly autonomous role with direct influence on market development, customer acquisition and long-term commercial strategy in Finland.
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Competitive base salary depending on experience and expertise, complemented by an attractive performance-based bonus scheme.
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Access to a broad portfolio of modern excavators and construction equipment supported by international technical, product and service teams.
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Paid holidays, holiday allowance and employer contribution to a company pension scheme, subject to applicable employment terms.
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The opportunity to develop the excavator business of a global construction equipment manufacturer in a strategic European market.

